Today, Sirius XM Radio announced that it will be introducing an extensive lineup of New Year’s Eve programming that encompasses multiple music, talk and sports channels. The satellite radio company will also air exclusive live concert broadcasts featuring some of the most popular acts of the past four decades.

Scott Greenstein, President and Chief Content Officer, SIRIUS XM Radio, stated, “With more people staying in this year, SIRIUS XM has a great solution for how to celebrate the new year: stay in with us as we offer special programming across all our channels. Like never before we will provide people with a great collection of entertainment, music and sports that they can enjoy in the comfort of their own home.”

More info on the upcoming schedule are detailed in the company’s press release: http://biz.yahoo.com/prnews/081229/ny54630.html?.v=1

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Satellite radio giant, SIRIUS XM Radio (Nasdaq: SIRI), today announced sports talk personality Chris “Mad Dog” Russo has signed a five-year contract to headline a news ports channel, exclusive to SIRUS and XM. Mad Dog joins SIRUS’ impressive lineup of partnered celebrities and artists including Howard Stern, Oprah, Martha Stewart, Jimmy Buffett, Elvis, Jamie Foxx, Barbara Walters, Frank Sinatra, Opie & Anthony, The Grateful Dead, Willie Nelson, Bob Dylan, Dale Earnhardt Jr., Tom Petty, and Bob Edwards.

As the former star of the Mike and Mad Dog show, Mad Dog is expected to bring his large loyal fan base, huge popularity and strong name recognition to SIRUS, adding to its more than 18 million subscribers. Mad Dog’s popularity in sports talk radio has prompted wide-spread curiosity as to his next career move.

“Mad Dog’s fans are passionate about their sports and passionate about where they get their sports news and commentary