Microsoft to Sell Razorfish: Report – Zacks Tale of the Tape
Zacks Market Commentaries (June 29th, 2009) Writes:
The report by the Financial Times on Sunday also said that French marketing company Publicis Groupe SA could emerge as a possible bidder.
The FT stated that an analyst has valued the agency at $600 million to $700 million based on last-year's revenue of $400 million and profit margins for similar businesses of 12% to 13%.
Microsoft acquired Razorfish in 2007 as part of its $6 billion takeover of aQuantive.
The Seattle-based digital agency has more than 2,000 employees and boasts of a client list, which includes AT&T Inc. (T), McDonald's Corp. (MCD) and NIKE Inc. (NKE).
MSFT, a Zacks #3 Rank ("Hold") stock, have gained nearly 2% on lower-than-usual volume of approximately 40 million, against the average daily volume of about 64.1 million.
...Analyst, aQuantive, AT&T Inc., digital agency, Market Commentary, McDonald's Corp., microsoft, Nike Inc, Publicis Groupe SA;, Razorfish, Seattle, Stocks to Watch, The Financial Times, USD, Zacks Market Commentaries


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