In today’s “modern” world there is a tendency to search for those markets that advance the marketplace in a high tech manner, a “Jetson’s” sort of world - for lack of a better way to describe the process. In many markets, however, some companies have started to look backwards to move forwards. They look for natural or “older” processes that have been in action for generations. In many ways, this is a new way to approach new product development, looking for the products and services that have always been available but not fully exploited. If an investor can find a company that has found one of these hidden treasures, profit will very likely be at hand.

Converted Organics Inc., an organic soil manufacturer, works to convert and market food waste stream products into pellet and granulated fertilizers. Primary markets for the company’s products are lawn and garden centers seeking long shelf-life