LOS ANGELES, CA — (Marketwire) — 10/06/09 — Muscle Flex Inc. (PINKSHEETS: MFLI) announced today that it will participate in the official Backstage Talent Gift Lounge at the 10th Annual Latin GRAMMY(R) Awards where it will showcase its Muscle Flex VATA Brasil(TM) Sports & Active Wear Collection. The Latin GRAMMYs are being held at the Mandalay Bay Events Center in Las Vegas on November 5, 2009 and will be broadcast live on the Univision Network. Muscle Flex will have two representatives backstage during rehearsals for a two-day gifting event. This official gift lounge is produced by industry leader Distinctive Assets and is an invite-only showcase of some of the hottest products hand-picked by one of Hollywood’s most influential trendsetters, Lash Fary, founder of Distinctive Assets. Billed as one of the most watched television music events globally, the Latin GRAMMY Awards attracts many of the largest and most influential media

Muscle Flex Inc. announced this morning that it will be a part of the official Backstage Talent Gift Lounge at the 10th Annual Latin GRAMMY Awards where it will showcase its Muscle Flex VATA Brasil(TM) Sports & Active Wear Collection. The Latin GRAMMYs are being held at the Mandalay Bay Events Center in Las Vegas on November 5, 2009 and will be broadcast live on the Univision Network. Muscle Flex will have two representatives backstage during rehearsals for a two-day gifting event.

Produced by industry leader Distinctive Assets, this official gift lounge is an invite-only showcase of some of the hottest products hand-picked by one of Hollywood’s most influential trendsetters, Lash Fary, founder of Distinctive Assets. Recognized as one of the most watched television music events globally, the Latin GRAMMY Awards attracts many of the largest and most influential media and

Wrapping up its Emmy Awards activities on Sunday, Muscle Flex Inc. today provided investors with an overview of the many events the company was a part of.

The two-day GBK Productions Emmy Awards Gifting Lounge was held on Friday and Saturday from 11 am – 6 pm. Muscle Flex met and showcased its Muscle Flex VATA Brasil(TM) Sports and Active Wear Line to a number of individuals from the press and media outlets, including three television / online interviews as well as magazines and online columns. Additionally, Danny Alex spent time with and showcased the Muscle Flex VATA Brasil Collection to a number of high profile celebrities such as Jennifer Love Hewitt, Morgan Fairchild, Randy Jackson and Neal McDonough, to name a few.

According to the press release, a total of 39 various television celebrities visited the Muscle Flex suite and

Muscle Flex Inc. announced this morning that the Muscle Flex VATA Brasil Sports and Active Wear Line will be featured on Fox Morning News in Las Vegas on Thursday September 17 at 8:50 am and on FOX Evening News in Los Angeles (Southern California) on CBS KCAL on Friday September 18 at 6:00 pm. Lash Fary, Founder of Distinctive Assets, will be on the Fox News broadcasts to showcase his “Everybody Wins at the Emmys Gift Basket”, in which the Muscle Flex VATA Brasil Sports and Active Wear line is included.

Lash Fary is regarded as one of Hollywood’s most influential product trend setters and high profile celebrity event organizers. Under his leadership, Distinctive Assets has set new standards for Gift Baskets and Gift Lounges for events such as the GRAMMYs, the Tony Awards, the Latin GRAMMYs, the People’s Choice Awards,

Muscle Flex Inc.’s stock is currently trading at $0.0158, which is up in excess of 13%, on a massive increase in recent volume to more than 3.2 million shares. Muscle Flex, a featured company of QualityStocks, is an innovative fitness, health and lifestyle company.

The gain in the share price follows recent coverage in the QualityStocks Newsletter and the company’s most recent press release. Muscle Flex announced today that it will be included in the prestigious and exclusive “Everybody Wins at the Emmys Gift Basket” produced by Distinctive Assets and its founder, Lash Fary. Distinctive Assets has for over a decade been a Hollywood trend setter and provided the most coveted and sought after gift baskets to Hollywood celebrities and industry elite. The “Everybody Wins at the Emmys Gift Baskets” will be given to all Emmy nominees who do not win their category.

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Muscle Flex Inc. announced this morning that its VATA Brasil(TM) Sports and Active Wear Collection will be included in the prestigious and exclusive “Everybody Wins at the Emmys Gift Basket” produced by Lash Fary and Distinctive Assets (www.DistinctiveAssets.com). Lash Fary founded Distinctive Assets which has provided the most coveted and sought after Gift Baskets to Hollywood celebrities and industry elite for more than ten years.

Lash Fary is regarded as one of Hollywood’s most influential product trend setters and high profile celebrity event organizers. Under his leadership, Distinctive Assets has set new standards for Gift Baskets and Gift Lounges for events such as the GRAMMYs, the Tony Awards, the Latin GRAMMYs, the People’s Choice Awards, MTV Movie Awards and many others. Lash Fary and Distinctive Assets have gifted many famous entertainment figures including Paris Hilton, Brad Pitt, Oprah Winfrey, Martha Stewart,