Ford Fiesta’s Huge Response – Analyst Blog
Zacks Market Commentaries (December 10th, 2009) Writes:
Ford Motor’s (F) newest small car, Fiesta, has generated a huge response to the consumers in the U.S. after bagging more than 1,000 reservations within six days of launch. Ford intended to woo the market after unveiling of its U.S. version of Fiesta subcompact 2011 at the Los Angeles Auto Show last week. The automaker had introduced the small car in Europe and Asia last year and has sold more than 500,000 units thus far.
The 2011 Fiesta, which is set to compete against Toyota Yaris and Honda Fit, is powered by a 119 horsepower, 1.6-liter four-cylinder engine. The car is expected to get at least 30 miles per gallon (mpg) in the city and 40 mpg on the highway when paired with a new six-speed automatic transmission.
The retail price of a Yaris starts at $12,355, while that of a Fit starts at $14,900. The ...


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