Eastman Kodak Co. (EK) Posts Better than Expected Results
QualityStocks (January 29th, 2010) Writes:
Rapid changes in technology can be a death bell for established product brands. Not recognizing these changes and adapting to them is the nail in the coffin. There are certain brands, however, that are strong enough to cheat death if a solid reorientation is made quickly and effectively. In this sense, recognizing the brand and its opportunity can be just as an effective investing option as any other, especially when a stock price is beaten down for some time but refuses to die.
Eastman Kodak Co., an imaging technology products manufacturer and service company, manufactures imaging products for the consumer and commercial marketplace. The company recently posted higher than expected returns after a long restructuring and realignment process.
Several years ago it would have been safe to say that Eastman Kodak dropped the ball as digital cameras and cell phones entered the marketplace. Today, however, it would also be safe to say
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