Data Call Technologies Inc., best known as one of the fastest growing members of the Digital Signage (DS) community, offers a wider range of digital signage related products than most people are aware of.

First and foremost, of course, is the company’s well-known ability to provide compelling content to help draw viewer attention to digital signs, thus increasing their effectiveness. By adding continuously updated weather, news, traffic, sports, financial, or other eye-catching elements to digital signage, DCT has changed the way people look at advertising. In fact, DCT Chairman, Jim Ammons, who also helped invent the first live wireless sports feed with the Associated Press, believes that digital signage is the single most explosive industry today and will change not only advertising, but the Internet itself.

But the company also provides other less known associated products and features that support its

Data Call Technologies, Inc. is in one of the few sectors which has still managed to grow in a recessionary environment – the digital signage industry, which is expected to be a $2.6 billion market by 2011. The US digital signage market is expected to grow this year and next, driven by the decline in price for digital screens, which will allow companies to increase awareness among consumers of their brand while not increasing their advertising budget.

Since its founding in 2002, Data Call Technologies has uniquely positioned itself in the digital signage industry with its emphasis on active, real-time content and supplying customers with fresh, live content. It has been shown that such content – news, sports, weather, etc. – draws a larger number of viewers to digital signage and keeps their interest throughout the presentation. This is key for sponsors

Data Call Technologies Inc. was founded in 2002 just as digital signage began to stake its claim in the world of advertising. Whether it’s general information (news, sports, stocks, etc.) or location-targeted active content (weather, traffic, etc.), research is showing that active content draws viewers to digital signage and keeps them engaged throughout the presentation.

What makes Data Call perhaps unique in the industry is the company’s emphasis on active, real-time content. From the earliest, Data Call and its management team has heeded the growing demand from customers for more on-demand content – the ability to keep digital signage fresh, live and in motion.

Today, the company’s wide variety of real-time content information feeds can be seen through digital signage networks in numerous venues – from airports and highways, to sports stadiums and arenas, from shopping malls to elevators.

Throughout the last several years,

Few sectors have managed to side-step the harsh impact of the recession, and even fewer have actually experienced significant growth. However, according to ABI Research, the U.S. digital signage market is set up for growth this year, leveraged by the declining price of digital screens, which attracts companies vying for consumer awareness and a loyal consumer base while maintaining a conservative budget.

The ABI report said 2008 revenue ranged up to $700 million, and further forecasted the market to increase by 33 percent this year, eventually reaching up to $2.6 billion by 2011.

Aside from a decline in digital screens costs, the research firm also attributed positive market expectations to an increase in consumers’ interest in traditional advertising, which fails to offer modern, customized and targeted messaging.

A growing market means increased competition, and Data Call Technologies Inc. has positioned itself as

Data Call Technologies Inc., digital content provider for the fast growing digital signage industry, is continually increasing the number and type of content feeds it offers, allowing clients to better fit the message to the market. This dynamic and compelling content is designed to draw the viewer’s eyes to the digital sign, thereby gaining more exposure to the sign’s main message.

Below are some of the many content options available, from which digital sign clients are free to pick and choose.

• General Interest Content – Daily Trivia, Born On This Date, This Date In History, Thought For The Day, Today’s Horoscopes • Weather, Location Specific – Current Conditions, 48-Hour Forecast, 7-Day Forecast, Weather Alerts, Area Doppler Radar, Regional Composite Radar, National Composite Radar, Next Day Forecast Map • Traffic Reports – 50 Major Metro Areas • Sports – Football, Basketball, Baseball, Hockey, Soccer, NCAA Football,

In a time of general business contraction, Data Call Technologies Inc., key provider of real-time content for digital signage, has once again extended its market. The company recently announced that it is now delivery its digital signage products to Kingston, on the island nation of Jamaica. The move is seen as the latest step in Data Call’s ongoing Caribbean and European initiatives, and just the beginning of a major global outreach.

Jim Ammons, Data Call Technologies Chairman, commented, “We’re truly excited that our products are now being provided in Jamaica. We expect strong continued growth in the Caribbean nations as they seek to deliver real-time, dynamic, and relevant information to island visitors.”

The company also announced that it has now installed products in Hilo, Hawaii, another example of how island retailers, who face unique marketing challenges, are being brought into the digital

Data Call Technologies Inc. couldn’t have chosen a better industry to be in, considering the anticipated growth of digital signage over the next several years. Sometimes there’s a situation where market demand and technology both converge at a single point in time, providing an unusual opportunity for the right companies. Such is the case with digital signage and Data Call.

Digital signage is evolving to meet the mass market. Hardware and software costs are falling dramatically, and the industry is searching for differentiators other than pricing. By 2011, some predict industry sales of close to $3 billion. Data Call seems to be in the perfect position to ride this wave, offering a differentiating product that is both valuable and unique. The product is real-time content, consisting of news, weather, sports, traffic, financial, and other information, which draws viewer eyes to digital signs,

Data Call Technologies Inc., content provider for the fast growing digital signage industry, announced recently that it has finalized agreements and development initiatives to provide extended weather content to the global digital signage market. Data Call has become an important player in the digital signage industry by offering a wide selection of real-time content for display on digital signs. Weather content is an especially popular and effective offering, and will now include global meteorological conditions, Doppler radar images, and weather forecasts.

Data Call’s Chief Technology Officer, Jim Tevis, commented on the new developments. “Many of our U.S. clients are beginning to deploy digital signage networks in markets outside the United States. As such, requests for global additions to the Direct Lynk product line have become more and more frequent. With weather content topping the request list, we completed the development of

Data Call Technologies Inc. offers a wide variety of real-time content information feeds that can be seen through digital signage networks in numerous venues. These venues include: elevators, airports, highways, shopping malls, sports stadiums and arenas.

Digital Signage Today’s survey of 600 industry executives found that 64 percent of respondents would outsource all or part of their content creation. This survey reinforces the notion that there are countless opportunities for a company like Data Call Technologies in the digital signage industry.

Whether it’s general entertainment information (news, sports, stocks, etc.) or location-targeted active content (weather, traffic, etc.), research is validating the long-held assumption that active content draws viewers to digital signage and keeps them engaged throughout the presentation. Data Call is unique in the industry with its emphasis on active, real-time content.

Over the past few years, Data Call has worked with the industry

Data Call Technologies Inc., a pioneering provider of content to augment the effectiveness of all those new digital sign displays popping up everywhere, shows the real potential of digital signage when approached correctly. Digital signage allows users to integrate the main message with eye-catching entertainment information in a uniquely effective way, if you know what you are doing.

The old school of electronic advertising, which still dominates a lot of business thinking, tends to have an entertainment display occasionally broken up with commercials, just like watching a television. The hope, of course, is that the viewer will continue to watch the commercial. But viewers, especially if the display is in a fast paced viewer environment, will simply ignore most of those commercial messages. After all, it only takes a fraction of a second for a viewer to avert their eyes and