E*Trade (Nasdaq: ETFC): Why You Should Buy This Stock Before It’s Too Late
Louis Basenese (September 18th, 2009) Writes:
Ask most investors about E*Trade and you’ll get a mouthful about why the company is a toxic asset to be avoided at all costs.
I can’t say I blame them. After all, the company did make a foolish foray into the real estate lending business. And it did so at precisely the wrong time – the top of the market. In turn, like many banks, it got sacked as loan losses mounted.
At that point, forget a takeover. Bankruptcy appeared more imminent. And the stock quickly reflected this widely held belief, plunging by 95% from its 2007 high to trade below $1.
Unsurprisingly, many investors sprinted away from the company. But here’s what most of them don’t understand: Beneath the muck of E*Trade’s real estate operations, it possesses a valuable asset – its brokerage business…
For example, even during aterrible year for stocks in 2008, E*Trade (NASDAQ:ETFC) still managed to grow
...ceo, Charles Schwab, Citadel Investment Group, contrarian profits, Donald Layton, foolish foray, Fredric J. Tomczyk, Investing Lessons, Louis Basenese, Market Commentary, online brokerage;, Peaceful Trading - Vlad Moraru, Real Estate, real estate lending, real estate operations, Td Ameritrade, USD, Yale University


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