Progressive Corp. (PGR) has entered into an agreement with Web.com to provide online marketing facility to its independent insurance agents as more than half of them do not have websites. According to the comScore Online Auto Insurance Report from April 2009, around three-fourths of auto insurance customers shop online and about two-thirds ultimately buy from an agent.

Web.com is a leader in providing online marketing for small businesses. According to the agreement, Progressive’s agent will get a discount on Web.com’s base pricing, a professionally designed website with a unique domain along with real-time agent quoting and servicing platform. In addition, agents will benefit from being listed on all major search engines and directories, access to a scorecard measuring real-time results and website analytics.

Progressive is one of the largest auto insurers in U.S., a leading independent agency writer of private passenger auto coverage, the largest seller of motorcycles

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