Hedge Fund Marketing Plan | Sales Plans for Hedge Funds
Source: http://feeds.feedburner.com/~r/richard-wilson-blog/~3/407591912/hedge-fund-marketing-plan-sales-plans.htmlPosted on Tuesday, September 30th, 2008 | In Hedge Funds
HF Marketing Plan
Hedge Fund Marketing Plan | Tenacity Q & A
Question: Richard, from a capital raising perspective, what would you say is the time frame to raise money (say $10+ million) for a small, start-up hedge fund with no name recognition and with principals who have no name recognition and no pedigree in the alternative investment world? I would say 12 months at best. What do you think?
Answer: Great question. I would say 16 – 20 months would be realistic if they keep their heads down, have a great team and solid investment process. Those are big if’s though – it is easy to get distracted or discouraged. The first fund I marketed took 9 months straight of cold calling, emails and conferences to raise a single dollar but after 18 months we were raising $1M/week in new assets.
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Tags: Hedge Fund Marketing Plan, Hedge Fund Marketing Plans, Hedge Fund Asset Raising Plans, Plan for Raising Hedge Fund Capital, Plan on how to raise capital for hedge funds, hedge fund
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 About Richard C. Wilson (http://richard-wilson.blogspot.com/)
Richard Wilson is a hedge fund consultant and head of the Hedge Fund Group (HFG). Richard writes articles on the hedge fund industry on a daily basis. Most of these articles are straight forward educational pieces on hedge fund strategies, terms & definition, trends, book reviews and interviews. Richard has written two books, The Hedge Fund Blog Book and Rainmaker. The Hedge Fund Blog Book is a collection of my blog posts downloadble for free at HedgeFundsBook.com. Rainmaker is a negotiation and sales book for investment professionals available in electronic, paperback and hardback form at Rainmaker.ws. Richard's articles have been picked up and used by Reuters, Fox Business News, HedgeCo, Hedge Fund Daily, Nielsons, Wealth Management Exchange, Investopedia.com and a couple dozen niche financial and investment focused blogs and email newsletters, most recently StraightStocks.com Richard loves networking and truly believes that if you freely give away your knowledge and lessons you have learned in business others will come to your aide when you need a favor or would like to form a business partnership. Email Richard at Richard@RichardCWilson.com |
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